via emarketer.com
Compare the two posts below, both written by the exact same SEO expert and each containing around the same number of words. Without knowing the subject, can you guess which post earned more links? Try 378 to 6. In addition to its visual appeal, the left post was more timely, useful and informative – all [...]
There are many home page focal points that put their call to action buttons in the bottom left area. This is the weak fallow area that users pay the least attention to. Users may sweep their eyes across your call to action button, but they won’t fixate on it for long. When the user finishes [...]
Do’s And Don’ts I have observed hundreds of multivariate tests, and I have seen many people make the same mistakes. Here is some practical advice, direct from my experience. Don’ts Don’t include a lot of sections in the test. Every section you add effectively doubles the number of combinations to test. For example, if you’re [...]
The checkout process is a popular area of your site to test, and for good reason. When a visitor has added items to cart and clicks the “proceed to checkout” button, it’s a good indication of purchase intent! But often carts are abandoned early in the process – even at the login screen. Your design [...]
via sitejabber.com
So you’ve got a website, but do you know whether it’s usable or not? The answer to this question can make the difference between a successful site and one that’s just ignored. Go through this checklist to make sure your site is up to snuff. Do you answer your user’s questions?: Users visit a site [...]
1. Hipmunk: Book flights painlessly. 2. NudgeMail: Hit the snooze button on distracting emails. 3. Xmarks: Sync your bookmarks across multiple devices. 4. Ge.tt: Upload and share large (or small) files efficiently. 5. Track This: Track your packages with email, SMS, Facebook, or Twitter. 6. Readability: Read blog posts and articles in an ad-free environment. [...]
Three Boxes This is probably the most simple layout on the list. In fact, you’ll be tempted to think that it’s far too simple to ever fit your own needs. If this is the case, you’ll be surprised if you really put some thought into how versatile the arrangement really is. The three boxes layout [...]