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#Razorfish exec: Integrate #mobile ads into #TV media buys – Mobile Marketer – #Advertising
A Pepsi TV spot integrated mobile at the end NEW YORK – Survey results presented at the Yahoo Connect Forum prove that consumers are multitasking while watching television programs, with 80 percent engaging with their mobile device while watching TV. The “Mobile Multitasking” presentation highlighted that commercial time on TV is mobile primetime. Twenty-five percent [...]
ComScore: #Android extends lead over #Apple, holds 44 percent of #smartphone market
Gather ’round, everyone, because a fresh batch of ComScore numbers has just arrived. According to the research firm, Android remains in firm control of the smartphone platform market, commanding 43.7 percent, followed by Apple (27.3 percent) and RIM (19.7 percent) via: engadget Related articles comScore Says 7 in 10 U.S. Smartphones Now Run Either Android or iOS [...]
Google’ın Gözünden Türkiye Mobil Pazarı Grafikleri ourmobileplanet.com
Google, İpsos ve MMA ortak çalışması olan ourmobileplanet.com sitesi bugün yayına girdi. Mart-Temmuz 2011 tarihlerinde, akıllı telefon kullanıcıları üzerinde ve n=1.000 sample ile yapılan araştırma sonuçlarını kullanarak kendinize göre grafikler yaratmanız mümkün. Türkiye pazarı ile ilgili çıkarttığım birkaç grafik ve özet birkaç bilgi aşağıda. Akıllı telefonların en az kullanıldığı yerler: okullar ve havaalanları. (Foursquare’de en [...]
The proliferation of #mobile platforms | asymco
Amazon’s entry is only rumored but I think the description of it is detailed enough to be credible. The day after the scoop with Amazon, Baidu announced the Yi platform. Baidu is the sixth most visited site in the world, so it’s not a bit player and it makes as much sense for Baidu to [...]
Mobile patent lawsuits #infographic
Mike Bostock visualizes mobile patent lawsuits, improving on a graphic from Thomson Reuters that wasn’t so good. Dashed lines are resolved suits and green ones are licenses to the company. via flowingdata.com
Google to Acquire Motorola Mobility – Google Investor Relations
Google Inc. (NASDAQ: GOOG) and Motorola Mobility Holdings, Inc. (NYSE: MMI) today announced that they have entered into a definitive agreement under which Google will acquire Motorola Mobility for $40.00 per share in cash, or a total of about $12.5 billion, a premium of 63% to the closing price of Motorola Mobility shares on Friday, [...]
How #Visa Plans To Dominate #Mobile #Payments, Create The Digital Wallet And More | TechCrunch
Creating the digital wallet, both on the mobile and web platforms, is no easy task. Visa has a name for itself in the credit card industry but the fact is that the brand still has to attach innovation to itself in order for people to take these products seriously. Perhaps that’s one of the reasons [...]
Older People Not Using Smartphones or Digital Media
via readwriteweb.com
New #Android #virus secretly records phone calls – #mobile #security
A new Trojan virus that targets Android smartphones covertly records users’ phone calls. Unfortunately, this malicious software is just one part of a new trend in hacking that targets Android and Apple iOS devices. A new Android virus records users’ phone calls without their knowledge, reports Network World. via digitaltrends.com
The fight gets technical: mobile apps vs. mobile sites | Econsultancy
To cover all bases, it is important to recognise that consumers are not using these channels in a mutually exclusive manner. They are using both native applications and browser-based apps, so the best strategy is to develop both types. The decision to invest in an app or in a mobile website depends on the company’s [...]
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